2026 State of Women’s and Family Health Benefits

How leading employers design women’s and family health benefits to drives outcomes

A clearer way to evaluate benefits when cost, outcomes, and experience all matter.

Rethinking what’s possible

For years, employers have been sold the same story: you can’t have low costs and great care. You can’t have technology and human expertise. You can’t scale globally and deliver personalized support. But those trade-offs are expensive. Leading employers aren’t choosing anymore—they’re rethinking how care is delivered and seeing meaningfully better results.

INSIGHT #01

Women’s and family health benefits are a cost lever—when the model is built correctly.

The advantage: Leading employers evaluate total cost, not just sticker price. By integrating clinical management and utilization oversight, they reduce preventable complications, avoid unnecessary treatments, and control downstream claims.

Employers save an average of $9,600 per birth with Maven.

INSIGHT #02

Without the right technology, even good care models fail.

The advantage: High-performing employers choose care models that use technology to extend clinical reach, enable earlier intervention, and improve outcomes at scale.

Maven’s model is supported by 40+ peer-reviewed studies, with independent Milliman validation and NCQA accreditation—demonstrating measurable clinical and financial impact.

INSIGHT #03

Fertility outcomes are deeply intertwined with a company's broader approach to women's healthcare.

The advantage: Fertility outcomes improve when care, incentives, and downstream maternity risk are managed as one system. That includes a performance-managed clinic network to ensure quality, negotiated rates to lower costs, direct health plan integration for seamless claims billing, and clinical protocols that deliver measurable results.

30% of Fertility members achieve pregnancy without IUI/IVF.

INSIGHT #04

Switching early to the  right family benefits vendor yields compounding results.

The advantage: Employers that act early capture gains in outcomes and cost control sooner. Maven can be implemented in as little as 4 weeks with a seamless transition of care for members in active treatment.

80%+ of our Fertility members are from clients who have transitioned from another fertility benefit vendor due to surprise costs and poor experiences.

INSIGHT #05

To achieve global impact, you can't just copy and paste the same model.

The advantage: True global parity requires local clinical context, compliance, and continuity of care. Maven delivers this across 175+ countries and 35+ languages—with access to local providers, region-specific compliance, and culturally appropriate clinical protocols.

67% of clients with international employees have launched  Maven globally.

What employers see when care is designed differently

The impact shows up in performance, cost savings, and experience.

“We’ve had a much closer look at all our vendor partnerships to make sure they’re truly driving value and cost effectiveness—there’s really been no question that Maven does both.”

“Whether it’s through childbirth, surrogacy, fertility, or adoption, we want to make sure employees have the guidance and support they need when growing their families. Many thanks to Maven Clinic for helping us provide this vital resource.”

“The implementation went smoothly, and our Maven representatives were available, supportive, responsive and proactive at every step. Since launching Maven, I’ve only heard great feedback from employees.”

See how Maven works