Starting a family is hard, getting support shouldn’t be
Maven gives virtual* support to Blue Cross and Blue Shield of Minnesota and Blue Plus (Blue Plus) members and their families or partner at no cost to you. With Maven, you get access to 24/7 video appointments, classes, and health-related content for pregnancy and after your baby is born.
*This digital program requires a valid e-mail address and internet access to utilize the program. If you do not have a valid e-mail address or internet access, Blue Plus alternatively can connect you with a case manager that can provide educational information and support for maternity management. Call the Member Services number on the back of your Blue Plus member ID card for more information.
Blue Cross® and Blue Shield® of Minnesota and Blue Plus® are nonprofit independent licensees of the Blue Cross and Blue Shield Association.
Maven Clinic Co. is an independent company that provides virtual coaching and support relating to women's and family health.
Notice of Nondiscrimination Practices and Language Assistance: Blue
How it works
Sign up at no-cost
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Download Maven to get 24/7 care. Your Maven Care Advocate is here to answer questions and help you on your journey.
Get care 24/7
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Chat by video or send messages to over 30 types of Maven doctors and coaches at no cost. They can help you take care of your baby and yourself.
Learn and connect
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Explore a library of health-related articles, daily tips, and online classes to help with things like getting ready for labor or learning about adoption.

Sync your Oura data to Maven
Connect your Oura data for a real-time view of your sleep quality, stress levels, and daily health in the Maven app.
Gain real-time support for every score
Get answers from experts. Meet with nutritionists, wellness coaches, sleep coaches, doulas, reproductive nurses, and more.
Get personalized advice for your health goals
Learn what your Oura health scores mean for your family health goals. Get recommendations from Maven specialists on how your Oura scores can lead the way to better health, now and in the future.
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Get virtual care, content, and community
Maven offers full support during pregnancy, after giving birth, when going back to work, and even through a miscarriage.
Activate no-cost membershipFrequently asked questions
What if I already have an in-person OB-GYN or pediatrician?
You should continue to see your chosen providers but you can also video chat with Maven specialists for guidance and second opinions. Maven specialists include a range of specialists that you might not have access to—from midwives and doulas to diabetes coaches and career coaches. Your Maven Care Advocate can also help you find in-person providers within your health plan if you’d like.
Do Maven’s specialists speak languages other than English?
Specialists on Maven speak over 35 different languages, including Spanish, Mandarin, Hindi, French, German, Hebrew and many others. In addition, Maven offers simultaneous translation similar to what you might experience in a hospital or clinic if you didn’t speak the same language as the Specialist. Your Maven Care Advocate can help you navigate to the best specialists to fit your needs.

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